Mariyamma Uppala
Results-oriented Digital Marketing Trainer and Performance Marketing Specialist with hands-on expertise in SEO, PPC advertising, Meta Ads Manager, and full-funnel lead generation.
About Me
Background, education, and professional credentials.
Proven track record in orchestrating high-ROI paid ad campaigns, conducting technical site audits, and mentoring career switchers into professional digital marketing roles through hands-on campaign simulations and GA4 analytics.
Education
B.Tech in Mechanical Engineering[cite: 1]
RGUKT, Nuzvid | CGPA: 7.11/10[cite: 1]
Honors & Awards
Rising Star Award[cite: 1]
TEKS Academy (June 2026)[cite: 1]
Languages
English, Telugu, Hindi[cite: 1]
Core Competencies
Technical skill set and campaign tool proficiencies.
Performance Marketing
- Google Ads (Search & Display)[cite: 1]
- Meta Ads Manager[cite: 1]
- Full-Funnel Lead Generation[cite: 1]
- Budget Optimization[cite: 1]
SEO & Content
- Keyword Research[cite: 1]
- On-Page & Technical SEO[cite: 1]
- Content Strategy[cite: 1]
- Google Search Console[cite: 1]
- Metadata Optimization[cite: 1]
Analytics & Tools
- Google Analytics 4 (GA4)[cite: 1]
- WordPress CMS[cite: 1]
- Landing Page Speed Optimization[cite: 1]
- Canva[cite: 1]
- AI Creative Tools[cite: 1]
Instruction & Soft Skills
- Curriculum Delivery[cite: 1]
- Live Campaign Simulations[cite: 1]
- Placement Coaching[cite: 1]
- Team Collaboration[cite: 1]
- Problem Solving[cite: 1]
Professional Experience
Career journey and instructional mentorship record.
- Instruct cohorts in end-to-end digital marketing modules: advanced SEO, Google Ads, Meta Ads Manager, GA4, and conversion content strategy.[cite: 1]
- Conduct hands-on technical labs with Google Analytics, Search Console, keyword analysis tools, Canva, and generative AI platforms.[cite: 1]
- Mentor students through simulated client briefs, budget management, and interview preparation to accelerate career placement.[cite: 1]
- Structured and executed full-funnel paid campaigns across Google and Meta platforms for open-plot and commercial property projects.[cite: 1]
- Implemented on-page SEO refinements, metadata updates, and landing page speed improvements to drive organic indexation and conversions.[cite: 1]
- Analyzed traffic and conversion paths using GA4, reallocating ad spend dynamically toward top-performing keywords and targeting funnels.[cite: 1]
- Spearheaded multi-channel marketing campaigns across SEO, social media, and automated email workflows, driving measurable growth in brand reach and audience engagement.[cite: 1]
Key Projects & Portfolio
Real-world campaign execution and search optimization deliveries.
Real Estate Paid Lead Generation
[cite: 1]Managed high-intent PPC and social acquisition funnels, driving qualified leads while reducing CPL across open-plot and commercial projects.[cite: 1]
Web & Search Optimization Portfolio
[cite: 1]Executed end-to-end SEO strategy, site technical audits, and content updates for verified client domains:[cite: 1]
- svrhoney.com [cite: 1]
- jkpropertiesofficial.com [cite: 1]
- greentechinfradevelopers.com [cite: 1]
- mynadigitals.in [cite: 1]
Get In Touch
Reach out for training sessions, campaign audits, or collaborations.